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Stop Waiting for the Crowds - Bring Them In.
Your venue has the atmosphere, the drinks, and the energy. But if no one’s talking about it, no one’s walking through the door.
At Axcellerate, we don’t just post pretty pictures of pints. We build social media strategies that turn scrolls into sales, likes into loyalty, and followers into regulars.
Because here’s the truth: If you’re not showing up in your customers’ feeds, you’re not showing up on their radar.
The Hard Truth About Footfall (And Your Phone)
Your potential customers are already online,
every single night.
71%
of people are more likely to visit a pub, club, or venue based on social media recommendations or content they’ve seen in the last 48 hours.
33%
Venues that post consistently see a 33% increase in walk-in traffic during off-peak hours (Monday–Wednesday).
82%
of 18–34 year olds discover new nightlife spots exclusively through Instagram and TikTok.
Social media isn’t just branding anymore. It’s your new high street.
Why Pubs, Clubs & Venues Choose Axcellerate.
We know your margin is tight and your time is stretched. You’re focused on running the bar, managing staff, and keeping the beer cold. That’s why we exist.
We handle:
Content creation
Video, photography, stories, reels.
Why it matters:
Venues that post video content 4+ times per week see up to 49% more engagement and a direct correlation to footfall on the nights those videos promote.
Community management
We turn your comments section into a queue outside your door.
Why it matters:
Venues that reply to over 90% of comments and DMs see a 38% higher repeat visit rate. People don’t just come for the drinks—they come where they feel heard.
Paid social & Local ads
We don’t waste money showing you to people 50 miles away.
Why it matters:
Paid social ads targeting local footfall generate a 31% higher conversion rate than non-geo-targeted campaigns. For every £1 spent on local awareness ads, venues see an average of £4.50 in same-night bar spend.
Event promotion
We turn one event into a month’s worth of momentum.
Why it matters:
Venues that publish an after-movie within 48 hours see 55% higher engagement on their next event announcement. The cycle feeds itself—each event builds the audience for the next.
What does it cost?
Entry
Getting started / low volume
- 8 content pieces per month (mix of posts, stories, and reels)
- No photography included
- Basic community management (replies within 24 hours)
- No video content
- No event promotion
- Basic monthly report
- Quarterly strategy call
Recommended ad spend: £50–£100/month (extra)
Expected footfall impact: +5–10% on promoted nights
£195/month
Silver
Steady growth / medium volume
- 20 content pieces per month (flexible mix)
- 1 hour photography every 2 months
- 1 video clip per month
- Replies + weekly proactive engagement
- 1 event promoted every 2 months
- Standard monthly report
- Monthly strategy call
Recommended ad spend: £100–£250/month (extra)
Expected footfall impact: +10–20% on promoted nights
£325/month
Gold
High velocity / large volume
- 40 content pieces per month (higher frequency content)
- 1 hour photography per month
- 3 video clips per month
- Full hype building (countdowns, UGC reposting, etc)
- 2 events promoted per month
- Detailed monthly report
- Bi-weekly strategy call
Recommended ad spend: £250–£500/month (extra)
Expected footfall impact: +20–35% on promoted nights
£550/month
Platinum – From £995/month
Enterprise / custom scale
- Fully custom content volume
- Full event coverage + after-movies within 48 hours
- Unlimited video & photography
- 24/7 community management + influencer seeding
- Unlimited event promotion
- Live ROI dashboard
- On-demand strategy calls
Recommended ad spend: £500–£2,000+/month (extra)
Expected footfall impact: +35–60% on major events
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How "Content Pieces" Work
One content piece = one post, one story, or one reel.
Example monthly split (Silver – 20 pieces):
- 6 posts (e.g., drink offers, event reminders)
- 10 stories (e.g., behind-the-scenes, polls)
- 4 reels (e.g., atmosphere clips, highlights)
We help you choose the mix and platform that works for your venue.
Custom Content
On-demand
We create custom content on demand—tailored to your audience, designed to drive high engagement, build desire to visit, and stay fully on brand.